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Up Your Business |  July - 2025

The Five Faces of Teamwork

July 1, 2025
Thom Tschetter
96 Views

With this year’s POWERTRAIN EXPO right around the corner, I can’t help thinking about teamwork. Every year, I marvel at how ATRA’s IBO and GEARS Magazine...

Success Strategies featured image
Success Strategies |  December - 2018

Engineering 101: Don’t Postpone a Step

November 30, 2018
Jim Cathcart
302 Views

Today, as my motorcycle crested the hill above Camarillo, CA, a woman in the car next to me told me that I’d lost a saddlebag. Glancing down I could see it...

Success Strategies featured image
Success Strategies |  January/February - 2019

Who Would You Like To Work With?

January 17, 2019
Jim Cathcart
154 Views

The most reliable source of good new employee referrals is recommendations from existing employees… that is, if they’re committed to helping the business...

HiRev-OverTheHill_ftrd_12-22
Hi-Rev |  December - 2022

Over The Hill and Far Away – I’d Like To Sell My Business

December 6, 2022
Dennis Madden
230 Views

I’ve visited hundreds of shops during my career, and not much has changed over the decades. Years ago, you could find shops filled with work while another...

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Other Articles |  TCRA© |  March - 2019

Getting to Know the 6F35 Code J

March 1, 2019
Guest Author
4,814 Views

The 6F35 was introduced in 2009 in the Ford Escape and Mercury Mariner. The original torque converter for this transmission was a typical design with a single...

Delivering The Goods featured image
Delivering the Goods |  April - 2019

Not the Typical DSG! Acura’s Twist on a Direct Shift Gearbox

April 1, 2019
Keith Clark
7,124 Views

Leave it to Honda to create a transmission that the world has never seen before. Ever since the H2 Hondamatic transmission was introduced in 1973, Honda...

vision featured image
Other Articles |  May - 2019

Vision: An Event Worth the Experience

May 3, 2019
Keith Clark
151 Views

The most successful managers and technicians in the automotive industry are fully aware of the need for continued training, to prevent being blindsided by...

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Money Matters |  April - 2023

Silicon Valley Bank Postmortem

April 4, 2023
Edward Vela
331 Views

“Investor First!” was boldly posted on a Real Estate investor’s Instagram. Her message was loud and clear. Among dozens of others in social media...

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Clash of The Classics |  July - 2024

1931 Cadillac 355A Convertible Coupe Vs. 1931 Chrysler CD8 Roadster

July 3, 2024
Donny Caccamise
462 Views

Hello and welcome once again to Clash of the Classics. This month, we’ll look back to an interesting time in our nation’s history. To some, the 1930s were...

ToolsShowcase_ftrd_0621
Other Articles |  June - 2021

Shop Equipment & Tools Showcase

June 2, 2021
GEARS Staff
275 Views
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Up Your Business |  July - 2021

That’s Absurd! 4 Absurd Things Managers Do

July 1, 2021
Thom Tschetter
248 Views

Up Your Business is an exclusive GEARS Magazine feature where I share stories, insights, and reflections about business and life.
The theme of this issue of...

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Clash of The Classics |  August - 2024

Harley-Davidson

August 6, 2024
Donny Caccamise
477 Views

Hello and welcome once again to Clash of the Classics. This month our journey begins at the dawn of the 20th century, when a couple of unlikely friends got...

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Up Your Business |  November - 2022

FIMS – What Is It?

November 8, 2022
Thom Tschetter
228 Views

My newest seminar is Only One Thing Matters in the Marketing War – Winning. It’s a war for TOMA – Top Of Mind Awareness. Think of TOMA as instant...

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Up Your Business |  August - 2021

The Lemon Law

August 2, 2021
Thom Tschetter
640 Views

Up Your Business is an exclusive GEARS Magazine feature where I share stories, insights, and reflections about business and life.
We’re all familiar with the...

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Other Articles |  December - 2023

Never Give Up, AWiA Profile of Lindsay Phillips

December 6, 2023
Tiffany Scherado
648 Views

While growing up, Lindsay Phillips thought working on cars was mainly a hobby for friends and family – not a career. She didn’t grow up in a garage...

DanMarinucci_ftrd_09-21
Other Articles |  September - 2021

Proper Bulb Choice Creates Adequate Electrical Load

August 30, 2021
Guest Author
1,292 Views

Applying a proper load is critical to the success of certain electrical tests. Although some technicians routinely practice this technique, others are unaware...

UpYourBusiness_ftrd_10-21
Up Your Business |  October/November - 2021

Metaphorically Speaking

October 7, 2021
Thom Tschetter
475 Views

Up Your Business is an exclusive GEARS Magazine feature where I share stories, insights, and reflections about business and life.
Writers and speakers often...

MoneyMatters_ftrd_5-23
Money Matters |  May - 2023

Mid-Year Economic Outlook: Recession & Bonds

May 3, 2023
Edward Vela
316 Views

A deep recession might not happen in 2023. While the current equity and bond markets seem unpredictable, there are telling trends on where opportunity will...

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Up Your Business |  October/November - 2023

Don’t Fall Off The Sales Cycle

October 13, 2023
GEARS Staff
297 Views

One of the greatest sales trainers of all time said, “You can get everything you want in life if you just help enough other people get what they want.” –...

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Other Articles |  December - 2021

Automatic Trends in Europe: Automatic Transmissions on the Rise

December 2, 2021
Guest Author
7,334 Views

Recent years have seen a rapid growth in automatic transmission use in European countries, but it took a long time to get there.
According to a 1997 article...

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From Current Issue

Fun With Transmissions |  June - 2026

The A8LF1 Challenge! A New Rebuild Book is Born.

Bill Brayton
42 Views
From the CEO |  June - 2026

Get Ready to Shift Into Gear: My Personal Invitation To The 2026 ATRA Powertrain Expo

Lance Wiggins
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Other Articles |  June - 2026

The 10R Cooling System – Part Two

Sean Boyle
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Keep Those Trannys Rolling |  June - 2026

Mini with a Pulse

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Other Articles |  June - 2026

ATF and Water: The Never-Ending Problem

Pat Burrow
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