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ShopProfile-TBK-Transmissions_ftrd_01-23
Shop Profile |  January/February - 2023

“The Only Way is TBK” – TBK Transmissions

January 18, 2023
Jessica Hicks
519 Views

Establishing a family business is not for the faint of heart – only about one-fifth make it through the first year. Despite these odds, countless...

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Up Your Business |  March - 2023

Service Writing Lessons from a Pet Hospital

March 2, 2023
Thom Tschetter
170 Views

There’s a continuous battle going on within each of us. It’s a battle between our emotions and logic. Sometimes it’s a hot battle, and other times...

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Other Articles |  April - 2023

ATRA at Vision – It’s an Ever-Growing Pie.

April 4, 2023
Dennis Madden
218 Views

Since 1954, transmission professionals have looked to ATRA for training and specialty services to keep the transmission-rebuilding industry strong and the...

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Other Articles |  TCRA© |  May - 2023

TCRA’s 25th Annual Event – One for the Record Book

May 3, 2023
GEARS Staff
225 Views

The 25th annual TCRA seminar was held in Charlotte, NC on April 14-15th, and it was a huge success with record attendance. The event brought together torque...

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Money Matters |  June - 2023

Automotive and Financial Decision Making – Charts & Graphs

June 2, 2023
Edward Vela
538 Views

Learning how to read charts and graphs is important. So much so that when I was preparing for the General Management Admissions Test (GMAT), the test makers...

Up Your Business |  November - 2025

The Three Ps Spell Success for Your Shop

November 3, 2025
Thom Tschetter
101 Views

Marcus Lemonis is a successful entrepreneur. He is the CEO of Camping World, Good Sam Enterprises, and Bed Bath & Beyond. He also stars in a TV reality...

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Other Articles |  July - 2017

The Rise Of The 300

June 30, 2017
Guest Author
958 Views

Since the 1980s, the relentless pace of technical change to the automotive industry has had no better example than the evolution of automotive lubrication. The...

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The Revenue Growth Habit |  January/February - 2019

Call Friendlies

January 17, 2019
Alex Goldfayn
252 Views

The following is an excerpt from my 2018 Wall Street Journal bestseller, Selling Boldly. It’s about making phone calls to customers and prospects who know...

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Up Your Business |  March - 2019

Just Two Slices of Bread

March 1, 2019
Thom Tschetter
387 Views

I heard about a local restaurant that prides itself on its great food and hospitality, which results in large numbers of repeat customers. Many of their...

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Success Strategies |  April - 2019

Do People Stay for Pay?

April 1, 2019
Jim Cathcart
287 Views

What causes people to stay with an employer? This has been studied for decades and it’s been proven again and again that their paycheck is important, but...

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Success Strategies |  May - 2019

Ambition: Kick It Up A Notch

May 3, 2019
Jim Cathcart
383 Views

What is the current setting of your ambition?
Are you eager to grow your business? How much? Is there a point where it would grow too much to suit your tastes...

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Powertrain Industry News |  April - 2022

Powertrain Industry News

April 5, 2022
GEARS Staff
138 Views
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Shop Profile |  May - 2022

Transmission Exchange: Humble Beginnings – Prosperous Future

May 3, 2022
Jessica Hicks
482 Views

Entrepreneurs with modest beginnings provide some of the most interesting success stories. Launching into a new profession from scratch may be thrilling, but...

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Other Articles |  June - 2022

Shop Equipment & Tools Showcase

June 2, 2022
GEARS Staff
308 Views
Up Your Business |  October - 2025

Continuous Learning… 7 Tips for Leaders and Managers

October 1, 2025
Thom Tschetter
122 Views

ATRA’s POWERTRAIN EXPO, was held last month in San Antonio, Texas. It’s the premier event for our industry, providing access to technical and management...

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Shop Profile |  July - 2022

Sherman’s Transmission Historical Shop with Modern Ownership

July 6, 2022
Jessica Hicks
649 Views

Today’s top and most lucrative companies are often owned or run by leaders under age 35. Millennials start enterprises at younger ages than previous...

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Up Your Business |  August/September - 2022

Want To Be Ordinary?

August 19, 2022
Thom Tschetter
203 Views

“Hey Dad, when I grow up, I want to be ordinary.” My dad was a WWII Marine Veteran, and I would have never said that to him. If I did, we would have had...

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Shop Profile |  January/February - 2025

From Hardship to Hope: Alberto Vela’s Mission to Lift the Transmission Industry

January 17, 2025
Jessica Hicks
226 Views

When Alberto Vela looks back on his journey to owning A-Plus Transmissions in Weslaco, Texas, it’s clear that his path wasn’t just about mastering...

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Hi-Rev |  October - 2022

AMPS – A New Approach to Creating Processes and Systems

October 7, 2022
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Welcome to this new column, “Hi-Rev.” The name comes from a book Jim Cathcart and I co-authored, “Hi-Rev For Small Business.” Jim has written over 100...

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A Builder with a Big Heart

November 8, 2022
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About 2 years ago, I was browsing the internet about women in the auto industry, researching information pertaining to my new role as AWIA’s new...

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From Current Issue

From the CEO |  July - 2026

State of the Industry: The Evolution of Transmission Repair and Beyond

Lance Wiggins
58 Views
Other Articles |  July - 2026

How to Read Bevel Gear Contact Pattern: Why Contact Pattern Comes Before Blaming the Transmission

Feng Liu
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Are You Smarter Than a Smart Driver?

Jesse Zacarias
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Up Your Business |  July - 2026

Locus of Focus… and the Culture You’re Really Building

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From the CEO |  June - 2026

Get Ready to Shift Into Gear: My Personal Invitation To The 2026 ATRA Powertrain Expo

Lance Wiggins
59 Views

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