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Other Articles |  January/February - 2026

New Tricks for Old Dogs

January 15, 2026
Guest Author
119 Views

There are many great business coaches in our industry. Many of them have come from the General Repair universe. With that said, like AAMCO, I have seen many...

1957-E-Bird_ftrd_10-21
What's On Your Lift? |  October/November - 2021

1957 Ford E-Bird

October 7, 2021
Rodger Bland
418 Views

One of the coolest things about working in a transmission shop is that you’ll get to see, and hopefully, work on some pretty iconic rides from time to time...

UpYourBusiness_Underestimating-Incompetence_ftrd_07-24
Up Your Business |  July - 2024

Underestimating Incompetence

July 3, 2024
Thom Tschetter
454 Views

Okay, I know double-negatives can be confusing, but they can also drive a point home. Like when Yogi Berra tried to explain to the sports writers why the Mets...

Hi-Rev_YourGreatestChallenge__ftrd_01-24
Hi-Rev |  January/February - 2024

Your Greatest Challenge: The Essential Steps for Project Completion

January 11, 2024
Dennis Madden
288 Views

Project planning and execution, the topic of my program at ATRA’s Powertrain Expo, is one of my favorite subjects. And while the process is relatively simple...

Vision_ftrd_4-23
Other Articles |  April - 2023

ATRA at Vision – It’s an Ever-Growing Pie.

April 4, 2023
Dennis Madden
213 Views

Since 1954, transmission professionals have looked to ATRA for training and specialty services to keep the transmission-rebuilding industry strong and the...

UpYourBusiness_ftrd_12-21
Up Your Business |  December - 2021

Jyever?

December 2, 2021
Thom Tschetter
233 Views

Up Your Business is an exclusive GEARS Magazine feature where I share stories, insights, and reflections about business and life. This article is a fitting way...

Bridging The Gap featured image
Let's Play Ball |  January/February - 2022

Bridging the Gap! Case Study 2.1 – The Instructor’s Point of View

January 19, 2022
Lance Wiggins
392 Views

In the last issue of GEARS, I talked to three students about their experience with the automotive industry and what ATRA can do to help them with a career...

Legal-Immigration_Money-Matters_Edward-Vela_ftrd_04-25
Money Matters |  April - 2025

Expanding Legal Immigration from Mexico Can Keep the US Young… The Economic Benefits Are Significant

April 1, 2025
Edward Vela
165 Views

If we could find a legal framework to expand Mexican immigration, this can keep the US young and economically vibrant. In the early 2000s, while studying...

MoneyMatters_ftrd_3-22
Money Matters |  March - 2022

The Wedding Planner

March 4, 2022
Edward Vela
271 Views

While you might not be planning a wedding, if you’re considering a major purchase of any kind, it might be prudent to run a financial ratio analysis first...

Other Articles |  TCRA© |  March - 2026

A Gathering of Minds and Machines: The TCRA Seminar Comes to Salt Lake City

March 3, 2026
GEARS Staff
60 Views

For professionals in the torque converter and transmission rebuilding industry, the start of May signals an exciting opportunity to network, learn, and deepen...

ShopProfile_ftrd_4-22
Shop Profile |  April - 2022

Prevost Transmission Repair: Ready, Set, Launch – The Making of a Successful Shop

April 5, 2022
Jessica Hicks
777 Views

3….2….1…. Liftoff! A rocket launch is an exciting event, as is launching a new business. Just as many hours of hard work and research go into...

SariRivera_ftrd_5-22
Other Articles |  May - 2022

Inspired by Inspiration

May 3, 2022
Guest Author
229 Views

A new friend asked me recently, “Where do you find your inspiration”? As per my usual method of communication, the truth spewed out. My answer was simple...

Money Matters ftrd 0525
Money Matters |  May - 2025

Smart Asset Allocation for Retirees in 2025 and 2026: A Balanced Approach to Income and Stability

May 1, 2025
Edward Vela
443 Views

As we move through 2025 and look ahead to 2026, retirees face a rapidly shifting financial landscape shaped by inflationary pressures, geopolitical...

TheRightTool_ftrd_6-22
Other Articles |  June - 2022

The Right Tool for Doing the Job Right

June 2, 2022
Guest Author
367 Views

If it’s correct to refer to cyberspace as a place, the internet is a wonderful place. It’s filled with information, funny videos with cats jumping on...

Up Your Business |  April - 2026

Eggs Don’t Come From Easter Bunnies: Winning Culture Isn’t Sayings on the Wall – It’s In The Math

April 1, 2026
Thom Tschetter
46 Views

Why transparently teaching and sharing financial statements may be the most powerful culture-building tool you’re not using.

If you’ve been in this...

LocalMediaGuru_ftrd_07-22
Other Articles |  July - 2022

Be The Local Media Guru

July 6, 2022
Guest Author
148 Views

Did you know that as a locally owned transmission repair shop owner, you have a significant competitive advantage when it comes to marketing your shop? And, if...

SariRivera_ftrd_8-22
Other Articles |  August/September - 2022

It’s a Man’s World – Nope!

August 19, 2022
Guest Author
279 Views

Women are awfully amazing beings. Women can grow an entirely new human inside of themselves. They muster through excruciating pain to bear that child, and then...

SuccessStrategies_ftrd_10-22
Success Strategies |  October - 2022

What’s the Job Really?

October 7, 2022
Jim Cathcart
139 Views

My staff and I were discussing job assignments and “Role Descriptions” of what they were paid to do. I asked the office manager, “What is the purpose of...

MoneyMatters_ftrd_11-22
Money Matters |  November - 2022

A Snapshot of Investment Behavior

November 8, 2022
Edward Vela
198 Views

There is no shortage of discouraging financial news today. Rather than jumping on the interest rate and inflation bandwagon, let’s reflect on ourselves. As...

Success Strategies |  June - 2025

EXPO and Its Siblings

June 6, 2025
Jim Cathcart
69 Views

In March as I read the line-up for this year’s SXSW (South by Southwest) music event in Austin, Texas it made me think of the Powertrain Expo. No, they...

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From Current Issue

Fun With Transmissions |  June - 2026

The A8LF1 Challenge! A New Rebuild Book is Born.

Bill Brayton
40 Views
From the CEO |  June - 2026

Get Ready to Shift Into Gear: My Personal Invitation To The 2026 ATRA Powertrain Expo

Lance Wiggins
23 Views
Other Articles |  June - 2026

The 10R Cooling System – Part Two

Sean Boyle
30 Views
Other Articles |  June - 2026

ATF and Water: The Never-Ending Problem

Pat Burrow
22 Views
Keep Those Trannys Rolling |  June - 2026

Mini with a Pulse

Pete Huscher
17 Views

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