Recent years have seen a rapid growth in automatic transmission use in European countries, but it took a long time to get there.
According to a 1997 article...
Last year, I moved from Thousand Oaks, California to Austin, Texas. Of course, Austin is the home of the University of Texas. The school’s Brand Identity is...
Up Your Business is an exclusive GEARS Magazine feature in which I share stories, insights, and reflections about business and life challenges.
Torque...
With this year’s POWERTRAIN EXPO right around the corner, I can’t help thinking about teamwork. Every year, I marvel at how ATRA’s IBO and GEARS Magazine...
Over the course of your automotive career, you’ll run into certain terms and abbreviations that might not make sense. I’m going to list for you the most...
I love racing! Drag races, NASCAR, Formula One, Moto GP, motocross, dirt track, stock cars, mud racing, foot races, horse races, heck, even turtle races...
It’s an honor for me when my clients refer their children to me. Jason Albert has been my client since 2014. Throughout the years, his family has...
I recently had a conversation with my brother-in-law about the current real estate market. He is interested in becoming a real estate broker and is uncertain...
My millennial cousin, Laura, works for a well-known consulting firm that transitioned to remote work during the Covid 19 pandemic. Originally from the Bay Area...
Capital Gains tax is something that most business owners and investors are familiar with. However, there is a lesser-known tax for which business owners and...
I’ve visited hundreds of shops during my career, and not much has changed over the decades. Years ago, you could find shops filled with work while another...
Welcome once again, to Clash of the Classics. This month we’ll head back to 1931 for a look at two of the most beautiful cars ever produced. 1931 was a...
Set in a quiet rural town, Limerick Transmissions in Limerick, Maine, has something a little unusual for a transmission shop. What is that, you ask? A female...
Automatic transmission fluid (ATF) is a specific type of transmission fluid used in vehicles with self-shifting or automatic transmissions. It is usually...
Project planning and execution, the topic of my program at ATRA’s Powertrain Expo, is one of my favorite subjects. And while the process is relatively simple...
Like many young people, after graduating high school, Jamie Coffman enrolled in college. The computer technology industry was booming back in 2000, so she...
“I refuse to join any club that would have me as a member.” – Groucho Marx
Welcome to the Worldwide Transmission Fellowship Club, or as I affectionately...
Up Your Business is an exclusive GEARS Magazine feature in which I share stories, insights, and reflections about business and life.
Sometimes, there’s...
Up Your Business is an exclusive GEARS Magazine feature in which I share stories, insights, and reflections about business and life.
One secret great business...
Did you know that as a locally owned transmission repair shop owner, you have a significant competitive advantage when it comes to marketing your shop? And, if...





