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Trends_ftrd_12-2021
Other Articles |  December - 2021

Automatic Trends in Europe: Automatic Transmissions on the Rise

December 2, 2021
Guest Author
7,351 Views

Recent years have seen a rapid growth in automatic transmission use in European countries, but it took a long time to get there.
According to a 1997 article...

Success Strategies featured image
Success Strategies |  January/February - 2022

Brand Identity

January 19, 2022
Jim Cathcart
245 Views

Last year, I moved from Thousand Oaks, California to Austin, Texas. Of course, Austin is the home of the University of Texas. The school’s Brand Identity is...

UpYourBusiness_ftrd_03-22
Up Your Business |  March - 2022

One Thing Can Boost Tech Efficiency

March 4, 2022
Thom Tschetter
300 Views

Up Your Business is an exclusive GEARS Magazine feature in which I share stories, insights, and reflections about business and life challenges.
Torque...

Up Your Business |  July - 2025

The Five Faces of Teamwork

July 1, 2025
Thom Tschetter
109 Views

With this year’s POWERTRAIN EXPO right around the corner, I can’t help thinking about teamwork. Every year, I marvel at how ATRA’s IBO and GEARS Magazine...

BackToBasics_Typical-Definitions_ftrd_09-24
Back to Basics |  September - 2024

Typical Definitions You Should Know

September 4, 2024
Lance Wiggins
485 Views

Over the course of your automotive career, you’ll run into certain terms and abbreviations that might not make sense. I’m going to list for you the most...

SuccessStrategies_ftrd_04-22
Success Strategies |  April - 2022

The Human Race

April 5, 2022
Jim Cathcart
314 Views

I love racing! Drag races, NASCAR, Formula One, Moto GP, motocross, dirt track, stock cars, mud racing, foot races, horse races, heck, even turtle races...

MoneyMatters_ftrd_5-22
Money Matters |  May - 2022

Passing the Investment Torch: Generational Investing

May 3, 2022
Edward Vela
124 Views

It’s an honor for me when my clients refer their children to me. Jason Albert has been my client since 2014. Throughout the years, his family has...

MoneyMatters_ftrd_6-22
Money Matters |  June - 2022

Unprecedented US Real Estate Market Trends

June 2, 2022
Edward Vela
437 Views

I recently had a conversation with my brother-in-law about the current real estate market. He is interested in becoming a real estate broker and is uncertain...

MoneyMatters_ftrd_7-22
Money Matters |  July - 2022

Inventory Trends Hint Towards a Softer Real Estate Market

July 6, 2022
Edward Vela
129 Views

My millennial cousin, Laura, works for a well-known consulting firm that transitioned to remote work during the Covid 19 pandemic. Originally from the Bay Area...

MoneyMatters-DRT__ftrd_03-24
Money Matters |  March - 2024

Depreciation Recapture Tax (DRT) and How to Avoid It!

March 1, 2024
Edward Vela
868 Views

Capital Gains tax is something that most business owners and investors are familiar with. However, there is a lesser-known tax for which business owners and...

HiRev-OverTheHill_ftrd_12-22
Hi-Rev |  December - 2022

Over The Hill and Far Away – I’d Like To Sell My Business

December 6, 2022
Dennis Madden
236 Views

I’ve visited hundreds of shops during my career, and not much has changed over the decades. Years ago, you could find shops filled with work while another...

Clash-Of-The-Classics_1931-Packard-vs-1931-Auburn_ftrd_10-24
Clash of The Classics |  October/November - 2024

1931 Packard 833 Phaeton vs. 1931 Auburn 8-98 Convertible Phaeton

October 14, 2024
Donny Caccamise
428 Views

Welcome once again, to Clash of the Classics. This month we’ll head back to 1931 for a look at two of the most beautiful cars ever produced. 1931 was a...

AWIA_ftrd_8-22
Other Articles |  August/September - 2022

Building Transmissions Isn’t Just for Men

August 19, 2022
Tiffany Scherado
649 Views

Set in a quiet rural town, Limerick Transmissions in Limerick, Maine, has something a little unusual for a transmission shop. What is that, you ask? A female...

Fluid-Matters_ftrd_09-24
Other Articles |  September - 2024

Fluid Matters

September 4, 2024
Pat Burrow
825 Views

Automatic transmission fluid (ATF) is a specific type of transmission fluid used in vehicles with self-shifting or automatic transmissions. It is usually...

Hi-Rev_YourGreatestChallenge__ftrd_01-24
Hi-Rev |  January/February - 2024

Your Greatest Challenge: The Essential Steps for Project Completion

January 11, 2024
Dennis Madden
295 Views

Project planning and execution, the topic of my program at ATRA’s Powertrain Expo, is one of my favorite subjects. And while the process is relatively simple...

NeverSettle-AWiA__ftrd_03-24
Other Articles |  March - 2024

Never Settle – A Story Of Perseverance And Fate

March 1, 2024
Tiffany Scherado
385 Views

Like many young people, after graduating high school, Jamie Coffman enrolled in college. The computer technology industry was booming back in 2000, so she...

UpYourBusiness_Join-The-WTF-Club_ftrd_10-24
Up Your Business |  October/November - 2024

Join the WTF Club!

October 14, 2024
Thom Tschetter
298 Views

“I refuse to join any club that would have me as a member.” – Groucho Marx
Welcome to the Worldwide Transmission Fellowship Club, or as I affectionately...

Up Your Business featured image
Up Your Business |  April - 2019

It’s Just Not Right

April 1, 2019
Thom Tschetter
309 Views

Up Your Business is an exclusive GEARS Magazine feature in which I share stories, insights, and reflections about business and life.
Sometimes, there’s...

Up Your Business featured image
Up Your Business |  May - 2019

One Secret to Turning Good Techs Into Great Techs

May 3, 2019
Thom Tschetter
234 Views

Up Your Business is an exclusive GEARS Magazine feature in which I share stories, insights, and reflections about business and life.
One secret great business...

LocalMediaGuru_ftrd_07-22
Other Articles |  July - 2022

Be The Local Media Guru

July 6, 2022
Guest Author
150 Views

Did you know that as a locally owned transmission repair shop owner, you have a significant competitive advantage when it comes to marketing your shop? And, if...

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From Current Issue

From the CEO |  July - 2026

State of the Industry: The Evolution of Transmission Repair and Beyond

Lance Wiggins
59 Views
Other Articles |  July - 2026

How to Read Bevel Gear Contact Pattern: Why Contact Pattern Comes Before Blaming the Transmission

Feng Liu
31 Views
Other Articles |  July - 2026

Are You Smarter Than a Smart Driver?

Jesse Zacarias
20 Views
Up Your Business |  July - 2026

Locus of Focus… and the Culture You’re Really Building

Thom Tschetter
17 Views
From the CEO |  June - 2026

Get Ready to Shift Into Gear: My Personal Invitation To The 2026 ATRA Powertrain Expo

Lance Wiggins
59 Views

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