You’re at a friend or relative’s house for dinner. After about an hour of chit chat, dinner’s served. You’re starved, but then a sinking feeling comes...
I recently gave a management presentation in Vancouver, Canada. I’ve presented a few of these so far this year and it’s something I really enjoy; mostly...
In the face of unprecedented challenges during the pandemic, ATRA has seen remarkable transformations, and each development represents a significant “plus”...
Imagine a workplace where every team member is equipped with tools to turn vision into reality, where teams are empowered to thrive, and where growth is not...
Starting out in the transmission industry can be daunting. The learning curve is steep, but there are invaluable lessons that pave the way for long-term...
As the ATRA Board President, I would like to welcome you to Powertrain Expo 2019. This our first Expo at the Caesars Palace Hotel, and I believe you’ll find...
To our valued transmission technicians and industry leaders, I hope this message reaches you in great spirits as we move into the holidays and with a...
It’s around this time that I begin to create and assemble my presentation for POWERTRAIN EXPO. Considering that I’ve done over 30 of these, I know what to...
ATRA’s Powertrain Expo is only two months away, and I can’t wait to see my friends and colleagues. Each year, we hold a Member meeting, where we share...
The powertrain industry is no longer just “evolving”— it has reached a critical pivot point where technology and management must merge to survive. As the...
Like so many, perhaps including you, I dabble on social media and chat with friends and colleagues. Even more so during the COVID pandemic, since seeing...
You might know Steve Bodofsky as the editor of GEARS Magazine but for me he was a dear friend. I met Steve in 1988 while working at AAMCO Inc. in Philadelphia...
Last July , I shared the news about ATRA moving to san Antonio, Texas. Actually, and more specifically, China Grove. Never heard of it? Sure you have. It’s...
We’re deeply saddened to learn of the passing of Hiram “Lee” Williams. I had the pleasure of working with Lee as an ATRA Board Member and Northern...
Every year, as we approach Expo, the enthusiasm at the ATRA home office rises to a fever pitch. Folks are busy putting the finishing touches on their...
In the August issue of GEARS Magazine, Dennis Madden wrote an article called “The Definitions are the Difference.” In the article, he discusses descriptive...
Each January we set out to make some new goals or reflect on the previous year or just think about a few changes and improvements we’d like to work toward...
For over a year now, we’ve all clamored for normality. We’ve either secluded ourselves in our homes (including working from home), had to wait in...
January is a time for reflecting on the past year, committing to new goals, and planning the next 12 months of our lives. Sometimes you have a year you wish...
This year marks a significant milestone for ATRA in several ways. Most notably, our annual EXPO will be unlike any other in our history. Since our inaugural...
