Lately, it seems that our shop profiles have taken us down a different path than past traditional profiles. This month is even more different. First, it’s...
In April of 2020, I wrote an article about ATRA’s Virtual Training Solutions, VTS platform and how to bridge the gap between the student and the shop. We...
Recently I was contacted by a business creation team from UCLA’s MBA school of management. They had come up with the idea of using clips of films created to...
The 2022 “End of Summer” Powertrain Expo is a wrap. It was held in Las Vegas at the Caesars Forum. What a magnificent facility this is – in beauty...
“The supreme quality for leadership is unquestionably integrity.” – Dwight D. Eisenhower
There’s a certain kind of loyalty found in places like...
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