Paul Lee, President of the Wharton Automotive Group, announces the launch of FTI Performance Parts, a performance torque converter and…
PowerPusher’s® Unwavering Commitment to Quality and Enhanced Customer Service At Nu-Star (PowerPusher®), we're thrilled to share some exciting news with…
American Powertrain, the nation’s leading TREMEC® distributor, announces the return of the company’s annual #BaconShift promotion that accompanies a Christmas…
057670HP Alto is pleased to announce Alto Red Eagle® PowerPistons™ featuring a proprietary rubber designed to maintain physical and mechanical…
GFX Announces New Products for Ford, Hyundai, Kia, Allison, BMW, VW and Audi Left: GFX announces a new Steel Pack…
Channellock, Inc. Releases New 10" CODE BLUE® WIDEAZZ® Adjustable Wrench Channellock, Inc. expands its line of adjustable wrenches to meet…
Sonnax Transmission Company is excited to announce the addition of 13 solenoids and modules to the Rostra Powertrain Controls product…
It is with great sorrow we advise of the passing of longtime Auto Trans industry veteran Al La Rocca. He…
How to Handle a Credit Card Processing Outage We all know that technology is great - until it fails. With…
We here at ATRA and GEARS are grateful to all our Exhibitors and Sponsors, and this week we want to…
Q&A with ATRA Board of Director, Tiffany Scherado, in the new issue of Ratchet + Wrench. Tiffany Scherado, also co-owner…
PROTORQUE racer Mark Benston Jr. absolutely dominated the 27th Annual Haltech World Cup Finals presented by Wiseco race by not…
Women incarcerated in a Maryland prison are learning auto mechanic skills through the first-ever virtual reality training program, and within…
Standard Drivetrain LLC, has acquired Ultra-Lite Brakes and Components Inc, Ultra-Lite Brakes Inc and associated brands. Ultra-Lite was founded by…
ESI PRESENTS: Free Webinar Featuring GEARS Managing Editor, Rodger Bland - Nov 14th - 12PM-1PM PST - Inspiration Before Information.…
Formula One is strategically working to boost its popularity in the United States through the highly anticipated Las Vegas Grand…
Speedway Motors, a manufacturer, retailer and distributor of high-quality automotive parts and racing products, announced today they will debut new…
PROTORQUE racer Mark “Cowboy” Pawuk earned his first NHRA Factory Stock Showdown career win at the NHRA Midwest Nationals on…
PROTORQUE racer Brett LaSala has been taking the small tire and street car drag racing scenes by storm lately with…
Two leaders in the performance drivetrain market, Pure Drivetrain Solutions, led by Chris Miller, and Boninfante Friction, Inc., led by…