Dear ATRA Expo Attendee:
For all of you who were here last year, welcome back; for those first-time attendees, welcome. Your being here is the reason that...
October/November - 2015
Information is the key to success in this industry. But lately, manufacturers have begun to spend a lot more effort building barriers between you and the...
The approach to diagnosing a transmission problem isn’t always clear. It can be due to a lack of information or that the problem is intermittent, making it...
A bolt just 2mm too long created a problem that nearly cost a customer the price of a new 6L80 transmission.
When a vehicle comes into your shop right after...
As today’s vehicles become more and more complex, there’s more pressure to be aware of how these vehicles operate, how they’re controlled, and what can...
Spend some times around a 4- or 5-year-old and eventually — sooner rather than later — you’ll begin to hear the “why” questions:
“Why are we going...
Last month in part I, we explored data that could help determine whether the engine management system should be addressed before moving to the transmission...
Up Your Business is an exclusive GEARS Magazine feature in which I share stories, insights, and reflections about real business and life challenges. The names...
You hear about customer loyalty all the time. Businesses offer “frequent buyer” programs of varying types and people have come to expect that there’ll be...
Sometimes people tell me that revenue growth cannot be as easy as I teach it to be.
Here’s the good news: It is precisely as easy as I say. I’ve...
One of the most common problems with the Jatco JF506E transmission is when they won’t go into reverse. This can be all the time, intermittent, or only when...
What do you regularly do when you go online? Let’s be honest, you probably aren’t frequently perusing your doctor’s website in your downtime.
Just like...
The hallmark of ATRA has always been one of shared resources; the idea that we’re all stronger when we work together. And no one has embraced that concept...